Dealer News – May 2026

The FTC is watching dealer pricing closely—and warning letters are just the beginning. Learn what practices are under fire and what your dealership must fix now to avoid enforcement.

Melissa’s journey - alongside other distinguished nominees' - offers a unique window into the commitment to excellence and service that sets them apart. Their thoughtful responses inspire and guide everyone in the independent dealer community. Join us as we celebrate Melissa Rowan’s accomplishments and explore the qualities that have earned her and her peers this remarkable recognition.

The FTC is cracking down on misleading pricing and dealer ads - again. Are your listings compliant? Learn what practices are under fire, why enforcement is ramping up, and how to protect your dealership now.

AI can boost leads - but only if your team buys in. Learn how to balance technology with human connection, improve processes, and get your staff to embrace AI without sacrificing sales.

GPS and starter interrupt tools can reduce risk - but only if used correctly. Learn the biggest compliance pitfalls and how to build a defensible program that protects your dealership from costly mistakes.

As customers feel financial strain, missed payments rise. Discover how payment collection technology creates structure, boosts communication, and helps dealers reduce delinquencies while keeping customers engaged - and on the road.