People are straying away from preferred brands because of premiums or lack of inventory. How will you reach those customers who purchased their leases to come back and buy from you again or service their vehicle?

Even with a lack of inventory, profits are up with less cars being sold, and the market remains high. However, with less automotive purchases, it will translate to less service business over time. Additional challenges for dealers include customer retention. People are straying away from preferred brands because of premiums or lack of inventory. How will you reach those customers who purchased their leases to come back and buy from you again or service their vehicle?
You can use real-time data to attract high-value customers with the right message, at the right time, across all their digital devices.
Retain customers for future car purchases and your service drive
Data and marketing can effectively be used to stay in touch with your customers, give you the ability to sway those who might otherwise stray, build loyalty, and stay top of mind. We have digital tools that can track your customers’ journeys and allow you to pay attention to where they are going, when they are ready to purchase a new vehicle, when their vehicle needs service, and use automation to reach out to them, bringing them back to your store. Additionally, you can benefit from attracting orphan owners and prospects who are looking to buy or service their vehicles, who live in your market but never purchased from you before.
When customers service with you, they are more likely to buy from you. Developing a roster of regular clients who return to your service drive is just as important as automotive sales. Why let them turn their service requirements over to mechanics down the street when your service department is highly qualified, ready, and waiting?
Tune up your existing book of business
How are you currently measuring success? Could you be busier? If you are not limited by capacity restrictions, you can rev up your business now in preparation for the future. You can use data to direct market to your existing customers to hold on to customers who are likely to stray, to consumers who have bought out their leases, and new prospects.
With lack of inventory, customers are buying out leases, what are you doing to keep them engaged with your dealership? We have the methodology and automated platform to engage those customers in an easy and effective way. You can capture their attention and drive them back to your service department. Fill your service drive appointments, boost customer lifetime value, and increase your revenue.
Get the Support You Need
What kind of support are you getting in for your marketing efforts? If someone tells you it’s a ‘set it and forget it’ program, then everyone forgets it and it’s just there. Your CRM, lead generation, marketing techniques can all be seamlessly integrated.
You don’t need help selling cars right now, it’s a strong market. But from the service side of it, less cars being sold, more leases being bought out, you will need to sell more service in the future. Today’s market demands a data driven process. If you are ready to activate your dealership, by implementing real-time data with real prospects in your area, reach out and let me show you how.
Would you like to find out more about getting more out of your service drive? Contact Steve Memolo today at
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Please view the example letters to representatives and senators below. Use the Copy to Clipboard function to easily compose and send the letters. You may also personalize the letters once copied and pasted into your desired media (letter, email, etc.).
Dear Representative ___:
As an independent automobile dealer from the state of ___ and your constituent, I am writing to urge you to cosponsor H.R. 1566, the Right to Equitable and Professional Auto Industry Repair (REPAIR) Act. This bipartisan bill was introduced by Representatives Neal Dunn (R-FL) and Marie Gluesenkamp Perez (D-WA) and currently has 30 cosponsors.
As the cost of vehicle ownership and maintenance continues to rise, the REPAIR Act comes at a critical moment. This legislation removes unnecessary barriers and ensures independent repair shops can access essential repair data, compatible aftermarket parts, training, and diagnostic tools. For independent automobile dealers like me, this means being able to efficiently recondition vehicles before sale and provide affordable, ongoing repairs throughout a vehicle's life. These efficiencies translate into real savings for our customers, many of whom are working-class individuals and families who rely on their vehicles for work, school, and daily responsibilities. This is especially true for our rural customers, who deserve access to timely, affordable repairs close to home.
Modern vehicles are increasingly complex and dependent on data. Yet for too long, Original Equipment Manufacturers (OEMs) have controlled access to this critical information, selectively deciding who can use it and under what conditions. This control extends to aftermarket parts, often forcing consumers to seek repairs only at authorized dealerships. These practices reduce consumer choice, stifle competition, and undermine the free-market principles that support small businesses and local economies across the state of ___.
Your constituents and my customers deserve the freedom to choose where and by whom their vehicles are repaired. Equal access to tools and information ensures safe, cost-effective, and accessible repairs. It fosters competition, lowers prices, and strengthens small businesses like mine. The REPAIR Act strikes the right balance between protecting innovation, ensuring safety, and upholding consumer rights.
This important legislation is critical to the livelihoods of independent automobile dealers across the state of ___ and urge you to consider cosponsoring it. Thank you for your time and attention.
Sincerely,
Dear Senator ___:
As an independent automobile dealer from the state of ___, I am writing to urge you to cosponsor S. 1379, the Right to Equitable and Professional Auto Industry Repair (REPAIR) Act. This bipartisan bill was introduced by Senators Ben Ray Luján (D-NM) and Josh Howley (R-MO) and currently has six cosponsors.
As the cost of vehicle ownership and maintenance continues to rise, the REPAIR Act comes at a critical moment. This legislation removes unnecessary barriers and ensures independent repair shops can access essential repair data, compatible aftermarket parts, training, and diagnostic tools. For independent automobile dealers like me, this means being able to efficiently recondition vehicles before sale and provide affordable, ongoing repairs throughout a vehicle's life. These efficiencies translate into real savings for our customers, many of whom are working-class individuals and families who rely on their vehicles for work, school, and daily responsibilities. This is especially true for our rural customers, who deserve access to timely, affordable repairs close to home.
Modern vehicles are increasingly complex and dependent on data. Yet for too long, Original Equipment Manufacturers (OEMs) have controlled access to this critical information, selectively deciding who can use it and under what conditions. This control extends to aftermarket parts, often forcing consumers to seek repairs only at authorized dealerships. These practices reduce consumer choice, stifle competition, and undermine the free-market principles that support small businesses and local economies across the state of ___.
Your constituents and my customers deserve the freedom to choose where and by whom their vehicles are repaired. Equal access to tools and information ensures safe, cost-effective, and accessible repairs. It fosters competition, lowers prices, and strengthens small businesses like mine. The REPAIR Act strikes the right balance between protecting innovation, ensuring safety, and upholding consumer rights.
This important legislation is critical to the livelihoods of independent automobile dealers across the state of ___ and urge you to consider cosponsoring it. Thank you for your time and attention.
Sincerely,
Please view the example letters to representatives and senators below. Use the Copy to Clipboard function to easily compose and send the letters. You may also personalize the letters once copied and pasted into your desired media (letter, email, etc.).
Dear Representative ___:
As an independent automobile dealer from the state of ___ and your constituent, I am writing to urge you to cosponsor H.R. 1566, the Right to Equitable and Professional Auto Industry Repair (REPAIR) Act. This bipartisan bill was introduced by Representatives Neal Dunn (R-FL) and Marie Gluesenkamp Perez (D-WA) and currently has 30 cosponsors.
As the cost of vehicle ownership and maintenance continues to rise, the REPAIR Act comes at a critical moment. This legislation removes unnecessary barriers and ensures independent repair shops can access essential repair data, compatible aftermarket parts, training, and diagnostic tools. For independent automobile dealers like me, this means being able to efficiently recondition vehicles before sale and provide affordable, ongoing repairs throughout a vehicle's life. These efficiencies translate into real savings for our customers, many of whom are working-class individuals and families who rely on their vehicles for work, school, and daily responsibilities. This is especially true for our rural customers, who deserve access to timely, affordable repairs close to home.
Modern vehicles are increasingly complex and dependent on data. Yet for too long, Original Equipment Manufacturers (OEMs) have controlled access to this critical information, selectively deciding who can use it and under what conditions. This control extends to aftermarket parts, often forcing consumers to seek repairs only at authorized dealerships. These practices reduce consumer choice, stifle competition, and undermine the free-market principles that support small businesses and local economies across the state of ___.
Your constituents and my customers deserve the freedom to choose where and by whom their vehicles are repaired. Equal access to tools and information ensures safe, cost-effective, and accessible repairs. It fosters competition, lowers prices, and strengthens small businesses like mine. The REPAIR Act strikes the right balance between protecting innovation, ensuring safety, and upholding consumer rights.
This important legislation is critical to the livelihoods of independent automobile dealers across the state of ___ and urge you to consider cosponsoring it. Thank you for your time and attention.
Sincerely,
Dear Senator ___:
As an independent automobile dealer from the state of ___, I am writing to urge you to cosponsor S. 1379, the Right to Equitable and Professional Auto Industry Repair (REPAIR) Act. This bipartisan bill was introduced by Senators Ben Ray Luján (D-NM) and Josh Howley (R-MO) and currently has six cosponsors.
As the cost of vehicle ownership and maintenance continues to rise, the REPAIR Act comes at a critical moment. This legislation removes unnecessary barriers and ensures independent repair shops can access essential repair data, compatible aftermarket parts, training, and diagnostic tools. For independent automobile dealers like me, this means being able to efficiently recondition vehicles before sale and provide affordable, ongoing repairs throughout a vehicle's life. These efficiencies translate into real savings for our customers, many of whom are working-class individuals and families who rely on their vehicles for work, school, and daily responsibilities. This is especially true for our rural customers, who deserve access to timely, affordable repairs close to home.
Modern vehicles are increasingly complex and dependent on data. Yet for too long, Original Equipment Manufacturers (OEMs) have controlled access to this critical information, selectively deciding who can use it and under what conditions. This control extends to aftermarket parts, often forcing consumers to seek repairs only at authorized dealerships. These practices reduce consumer choice, stifle competition, and undermine the free-market principles that support small businesses and local economies across the state of ___.
Your constituents and my customers deserve the freedom to choose where and by whom their vehicles are repaired. Equal access to tools and information ensures safe, cost-effective, and accessible repairs. It fosters competition, lowers prices, and strengthens small businesses like mine. The REPAIR Act strikes the right balance between protecting innovation, ensuring safety, and upholding consumer rights.
This important legislation is critical to the livelihoods of independent automobile dealers across the state of ___ and urge you to consider cosponsoring it. Thank you for your time and attention.
Sincerely,
Please view the example letters to representatives and senators below. Use the Copy to Clipboard function to easily compose and send the letters. You may also personalize the letters once copied and pasted into your desired media (letter, email, etc.).
Dear Representative ___:
As an independent automobile dealer from the state of ___ and your constituent, I am writing to urge you to cosponsor H.R. 1566, the Right to Equitable and Professional Auto Industry Repair (REPAIR) Act. This bipartisan bill was introduced by Representatives Neal Dunn (R-FL) and Marie Gluesenkamp Perez (D-WA) and currently has 30 cosponsors.
As the cost of vehicle ownership and maintenance continues to rise, the REPAIR Act comes at a critical moment. This legislation removes unnecessary barriers and ensures independent repair shops can access essential repair data, compatible aftermarket parts, training, and diagnostic tools. For independent automobile dealers like me, this means being able to efficiently recondition vehicles before sale and provide affordable, ongoing repairs throughout a vehicle's life. These efficiencies translate into real savings for our customers, many of whom are working-class individuals and families who rely on their vehicles for work, school, and daily responsibilities. This is especially true for our rural customers, who deserve access to timely, affordable repairs close to home.
Modern vehicles are increasingly complex and dependent on data. Yet for too long, Original Equipment Manufacturers (OEMs) have controlled access to this critical information, selectively deciding who can use it and under what conditions. This control extends to aftermarket parts, often forcing consumers to seek repairs only at authorized dealerships. These practices reduce consumer choice, stifle competition, and undermine the free-market principles that support small businesses and local economies across the state of ___.
Your constituents and my customers deserve the freedom to choose where and by whom their vehicles are repaired. Equal access to tools and information ensures safe, cost-effective, and accessible repairs. It fosters competition, lowers prices, and strengthens small businesses like mine. The REPAIR Act strikes the right balance between protecting innovation, ensuring safety, and upholding consumer rights.
This important legislation is critical to the livelihoods of independent automobile dealers across the state of ___ and urge you to consider cosponsoring it. Thank you for your time and attention.
Sincerely,
Dear Senator ___:
As an independent automobile dealer from the state of ___, I am writing to urge you to cosponsor S. 1379, the Right to Equitable and Professional Auto Industry Repair (REPAIR) Act. This bipartisan bill was introduced by Senators Ben Ray Luján (D-NM) and Josh Howley (R-MO) and currently has six cosponsors.
As the cost of vehicle ownership and maintenance continues to rise, the REPAIR Act comes at a critical moment. This legislation removes unnecessary barriers and ensures independent repair shops can access essential repair data, compatible aftermarket parts, training, and diagnostic tools. For independent automobile dealers like me, this means being able to efficiently recondition vehicles before sale and provide affordable, ongoing repairs throughout a vehicle's life. These efficiencies translate into real savings for our customers, many of whom are working-class individuals and families who rely on their vehicles for work, school, and daily responsibilities. This is especially true for our rural customers, who deserve access to timely, affordable repairs close to home.
Modern vehicles are increasingly complex and dependent on data. Yet for too long, Original Equipment Manufacturers (OEMs) have controlled access to this critical information, selectively deciding who can use it and under what conditions. This control extends to aftermarket parts, often forcing consumers to seek repairs only at authorized dealerships. These practices reduce consumer choice, stifle competition, and undermine the free-market principles that support small businesses and local economies across the state of ___.
Your constituents and my customers deserve the freedom to choose where and by whom their vehicles are repaired. Equal access to tools and information ensures safe, cost-effective, and accessible repairs. It fosters competition, lowers prices, and strengthens small businesses like mine. The REPAIR Act strikes the right balance between protecting innovation, ensuring safety, and upholding consumer rights.
This important legislation is critical to the livelihoods of independent automobile dealers across the state of ___ and urge you to consider cosponsoring it. Thank you for your time and attention.
Sincerely,
Please view the example letters to representatives and senators below. Use the Copy to Clipboard function to easily compose and send the letters. You may also personalize the letters once copied and pasted into your desired media (letter, email, etc.).
Dear Representative ___:
As an independent automobile dealer from the state of ___ and your constituent, I am writing to urge you to cosponsor H.R. 1566, the Right to Equitable and Professional Auto Industry Repair (REPAIR) Act. This bipartisan bill was introduced by Representatives Neal Dunn (R-FL) and Marie Gluesenkamp Perez (D-WA) and currently has 30 cosponsors.
As the cost of vehicle ownership and maintenance continues to rise, the REPAIR Act comes at a critical moment. This legislation removes unnecessary barriers and ensures independent repair shops can access essential repair data, compatible aftermarket parts, training, and diagnostic tools. For independent automobile dealers like me, this means being able to efficiently recondition vehicles before sale and provide affordable, ongoing repairs throughout a vehicle's life. These efficiencies translate into real savings for our customers, many of whom are working-class individuals and families who rely on their vehicles for work, school, and daily responsibilities. This is especially true for our rural customers, who deserve access to timely, affordable repairs close to home.
Modern vehicles are increasingly complex and dependent on data. Yet for too long, Original Equipment Manufacturers (OEMs) have controlled access to this critical information, selectively deciding who can use it and under what conditions. This control extends to aftermarket parts, often forcing consumers to seek repairs only at authorized dealerships. These practices reduce consumer choice, stifle competition, and undermine the free-market principles that support small businesses and local economies across the state of ___.
Your constituents and my customers deserve the freedom to choose where and by whom their vehicles are repaired. Equal access to tools and information ensures safe, cost-effective, and accessible repairs. It fosters competition, lowers prices, and strengthens small businesses like mine. The REPAIR Act strikes the right balance between protecting innovation, ensuring safety, and upholding consumer rights.
This important legislation is critical to the livelihoods of independent automobile dealers across the state of ___ and urge you to consider cosponsoring it. Thank you for your time and attention.
Sincerely,
Dear Senator ___:
As an independent automobile dealer from the state of ___, I am writing to urge you to cosponsor S. 1379, the Right to Equitable and Professional Auto Industry Repair (REPAIR) Act. This bipartisan bill was introduced by Senators Ben Ray Luján (D-NM) and Josh Howley (R-MO) and currently has six cosponsors.
As the cost of vehicle ownership and maintenance continues to rise, the REPAIR Act comes at a critical moment. This legislation removes unnecessary barriers and ensures independent repair shops can access essential repair data, compatible aftermarket parts, training, and diagnostic tools. For independent automobile dealers like me, this means being able to efficiently recondition vehicles before sale and provide affordable, ongoing repairs throughout a vehicle's life. These efficiencies translate into real savings for our customers, many of whom are working-class individuals and families who rely on their vehicles for work, school, and daily responsibilities. This is especially true for our rural customers, who deserve access to timely, affordable repairs close to home.
Modern vehicles are increasingly complex and dependent on data. Yet for too long, Original Equipment Manufacturers (OEMs) have controlled access to this critical information, selectively deciding who can use it and under what conditions. This control extends to aftermarket parts, often forcing consumers to seek repairs only at authorized dealerships. These practices reduce consumer choice, stifle competition, and undermine the free-market principles that support small businesses and local economies across the state of ___.
Your constituents and my customers deserve the freedom to choose where and by whom their vehicles are repaired. Equal access to tools and information ensures safe, cost-effective, and accessible repairs. It fosters competition, lowers prices, and strengthens small businesses like mine. The REPAIR Act strikes the right balance between protecting innovation, ensuring safety, and upholding consumer rights.
This important legislation is critical to the livelihoods of independent automobile dealers across the state of ___ and urge you to consider cosponsoring it. Thank you for your time and attention.
Sincerely,
Please view the example letters to representatives and senators below. Use the Copy to Clipboard function to easily compose and send the letters. You may also personalize the letters once copied and pasted into your desired media (letter, email, etc.).
Dear Representative ___:
As an independent automobile dealer from the state of ___ and your constituent, I am writing to urge you to cosponsor H.R. 1566, the Right to Equitable and Professional Auto Industry Repair (REPAIR) Act. This bipartisan bill was introduced by Representatives Neal Dunn (R-FL) and Marie Gluesenkamp Perez (D-WA) and currently has 30 cosponsors.
As the cost of vehicle ownership and maintenance continues to rise, the REPAIR Act comes at a critical moment. This legislation removes unnecessary barriers and ensures independent repair shops can access essential repair data, compatible aftermarket parts, training, and diagnostic tools. For independent automobile dealers like me, this means being able to efficiently recondition vehicles before sale and provide affordable, ongoing repairs throughout a vehicle's life. These efficiencies translate into real savings for our customers, many of whom are working-class individuals and families who rely on their vehicles for work, school, and daily responsibilities. This is especially true for our rural customers, who deserve access to timely, affordable repairs close to home.
Modern vehicles are increasingly complex and dependent on data. Yet for too long, Original Equipment Manufacturers (OEMs) have controlled access to this critical information, selectively deciding who can use it and under what conditions. This control extends to aftermarket parts, often forcing consumers to seek repairs only at authorized dealerships. These practices reduce consumer choice, stifle competition, and undermine the free-market principles that support small businesses and local economies across the state of ___.
Your constituents and my customers deserve the freedom to choose where and by whom their vehicles are repaired. Equal access to tools and information ensures safe, cost-effective, and accessible repairs. It fosters competition, lowers prices, and strengthens small businesses like mine. The REPAIR Act strikes the right balance between protecting innovation, ensuring safety, and upholding consumer rights.
This important legislation is critical to the livelihoods of independent automobile dealers across the state of ___ and urge you to consider cosponsoring it. Thank you for your time and attention.
Sincerely,
Dear Senator ___:
As an independent automobile dealer from the state of ___, I am writing to urge you to cosponsor S. 1379, the Right to Equitable and Professional Auto Industry Repair (REPAIR) Act. This bipartisan bill was introduced by Senators Ben Ray Luján (D-NM) and Josh Howley (R-MO) and currently has six cosponsors.
As the cost of vehicle ownership and maintenance continues to rise, the REPAIR Act comes at a critical moment. This legislation removes unnecessary barriers and ensures independent repair shops can access essential repair data, compatible aftermarket parts, training, and diagnostic tools. For independent automobile dealers like me, this means being able to efficiently recondition vehicles before sale and provide affordable, ongoing repairs throughout a vehicle's life. These efficiencies translate into real savings for our customers, many of whom are working-class individuals and families who rely on their vehicles for work, school, and daily responsibilities. This is especially true for our rural customers, who deserve access to timely, affordable repairs close to home.
Modern vehicles are increasingly complex and dependent on data. Yet for too long, Original Equipment Manufacturers (OEMs) have controlled access to this critical information, selectively deciding who can use it and under what conditions. This control extends to aftermarket parts, often forcing consumers to seek repairs only at authorized dealerships. These practices reduce consumer choice, stifle competition, and undermine the free-market principles that support small businesses and local economies across the state of ___.
Your constituents and my customers deserve the freedom to choose where and by whom their vehicles are repaired. Equal access to tools and information ensures safe, cost-effective, and accessible repairs. It fosters competition, lowers prices, and strengthens small businesses like mine. The REPAIR Act strikes the right balance between protecting innovation, ensuring safety, and upholding consumer rights.
This important legislation is critical to the livelihoods of independent automobile dealers across the state of ___ and urge you to consider cosponsoring it. Thank you for your time and attention.
Sincerely,
Please view the example letters to representatives and senators below. Use the Copy to Clipboard function to easily compose and send the letters. You may also personalize the letters once copied and pasted into your desired media (letter, email, etc.).
Dear Representative ___:
As an independent automobile dealer from the state of ___ and your constituent, I am writing to urge you to cosponsor H.R. 1566, the Right to Equitable and Professional Auto Industry Repair (REPAIR) Act. This bipartisan bill was introduced by Representatives Neal Dunn (R-FL) and Marie Gluesenkamp Perez (D-WA) and currently has 30 cosponsors.
As the cost of vehicle ownership and maintenance continues to rise, the REPAIR Act comes at a critical moment. This legislation removes unnecessary barriers and ensures independent repair shops can access essential repair data, compatible aftermarket parts, training, and diagnostic tools. For independent automobile dealers like me, this means being able to efficiently recondition vehicles before sale and provide affordable, ongoing repairs throughout a vehicle's life. These efficiencies translate into real savings for our customers, many of whom are working-class individuals and families who rely on their vehicles for work, school, and daily responsibilities. This is especially true for our rural customers, who deserve access to timely, affordable repairs close to home.
Modern vehicles are increasingly complex and dependent on data. Yet for too long, Original Equipment Manufacturers (OEMs) have controlled access to this critical information, selectively deciding who can use it and under what conditions. This control extends to aftermarket parts, often forcing consumers to seek repairs only at authorized dealerships. These practices reduce consumer choice, stifle competition, and undermine the free-market principles that support small businesses and local economies across the state of ___.
Your constituents and my customers deserve the freedom to choose where and by whom their vehicles are repaired. Equal access to tools and information ensures safe, cost-effective, and accessible repairs. It fosters competition, lowers prices, and strengthens small businesses like mine. The REPAIR Act strikes the right balance between protecting innovation, ensuring safety, and upholding consumer rights.
This important legislation is critical to the livelihoods of independent automobile dealers across the state of ___ and urge you to consider cosponsoring it. Thank you for your time and attention.
Sincerely,
Dear Senator ___:
As an independent automobile dealer from the state of ___, I am writing to urge you to cosponsor S. 1379, the Right to Equitable and Professional Auto Industry Repair (REPAIR) Act. This bipartisan bill was introduced by Senators Ben Ray Luján (D-NM) and Josh Howley (R-MO) and currently has six cosponsors.
As the cost of vehicle ownership and maintenance continues to rise, the REPAIR Act comes at a critical moment. This legislation removes unnecessary barriers and ensures independent repair shops can access essential repair data, compatible aftermarket parts, training, and diagnostic tools. For independent automobile dealers like me, this means being able to efficiently recondition vehicles before sale and provide affordable, ongoing repairs throughout a vehicle's life. These efficiencies translate into real savings for our customers, many of whom are working-class individuals and families who rely on their vehicles for work, school, and daily responsibilities. This is especially true for our rural customers, who deserve access to timely, affordable repairs close to home.
Modern vehicles are increasingly complex and dependent on data. Yet for too long, Original Equipment Manufacturers (OEMs) have controlled access to this critical information, selectively deciding who can use it and under what conditions. This control extends to aftermarket parts, often forcing consumers to seek repairs only at authorized dealerships. These practices reduce consumer choice, stifle competition, and undermine the free-market principles that support small businesses and local economies across the state of ___.
Your constituents and my customers deserve the freedom to choose where and by whom their vehicles are repaired. Equal access to tools and information ensures safe, cost-effective, and accessible repairs. It fosters competition, lowers prices, and strengthens small businesses like mine. The REPAIR Act strikes the right balance between protecting innovation, ensuring safety, and upholding consumer rights.
This important legislation is critical to the livelihoods of independent automobile dealers across the state of ___ and urge you to consider cosponsoring it. Thank you for your time and attention.
Sincerely,