Troy Spring is the co-founder of Dealer Funnel and the former CEO of Dealer World, recently acquired by Drivver AI and Anshar Labs. A bestselling author of Turbocharge Your Life, The Power of Connected Marketing, and Unfair Advantage, he's known for a deep understanding of consumer expectations and how they shape advertising and lead nurturing. He has delivered five NADA sessions and international keynotes in Amsterdam, Belgium, and Berlin, Germany. Troy lives in Pennsylvania with his wife and a house full of animals, and spends his free time seeking out great golf courses and quiet afternoons on the fairway.