Bob specializes in Sales and Implementation at MagiLoop, where he helps dealerships adopt AI-powered underwriting, CRM, and marketing tools to streamline operations. With more than a decade of BHPH automotive leadership, he served as Sales Manager and General Manager at Red White and Blue Autos, helping grow the dealership from startup with zero accounts to over 2,500. He pioneered the shift from in-person applications to a fully digital process, including an online instant pre-approval system.

Before entering automotive, Bob spent 24 years in manufacturing with expertise in Lean Manufacturing and Six Sigma, earning a Value-Based Black Belt certification through ITT Industries, a Fortune 500 company. Today, he applies that process discipline at MagiLoop, helping dealers blend AI efficiency with the human relationships that drive long-term success.